Thursday, June 6, 2013

SNS usage mostly from computers, smartphone access increasing

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Which device do you most frequently use SNS from? graph of japanese statisticsjapan.internet.com reported on goo Research?s second regular survey into SNS (Social Networking Service) usage.

Demographics

Between the 20th and 23rd of May 2013 1,062 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.7% of the sample were male, 13.9% in their teens, 15.9% in their twenties, 21.6% in their thirties, 16.7% in their forties, and 31.9% aged fifty or older.

My primary access is from a computer too, although my smartphone usage is catching up.

Research results

Q1: Are you currently registered with any SNSes? (Sample size=1,062)

Yes (to SQ) 70.2%
No 29.8%

Those 746 who were registered with an SNS were asked which ones they had accessed within the last three months, The top three were Facebook with 52.5%, Twitter with 45.3% and mixi with 28.2%. However, fourth with 16.8% was none in the last three months. Those who had not accessed an SNS were not asked the following:

Q1SQ: Which device do you most frequently use SNS from? (Sample size=668)

Computer 50.9%
Smartphone 37.6%
Feature phone 6.4%
Tablet 4.2%
Console game machine 0.3%
Portable game machine 0.1%
Televsion 0.0%
Other 0.4%
Read more on: goo research,sns

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Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/Qm8ZsQzWbbo/

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